Candidates pay to reach all voters with statements
All but
two of the 12 candidates seeking to represent Yorba Linda as City
Council members, school trustees and regional water board director in
the upcoming Nov. 4 election wisely chose to use an inexpensive and
effective campaign tool to reach every registered voter.
The 10
contenders, along with four seeking to replace two council members in
an Oct. 7 recall election, will have 200-word “statements of
qualifications” included with sample ballot mailings.
The
recall candidates and six seeking two seats in the regular council
election each paid $886 for statements to be mailed to 40,871
registered city voters. Mailings begin Aug. 28 for the recall
ballot and Sept. 25 for the general election.
The fee
– about 2.2 cents per voter – is cheap compared to the $3,000 to
$5,000 cost to design, print and mail the colorful placards favored
by well-heeled candidates and support groups.
Fees
vary by the size of the electorate for each district and recoup what
the county pays for printing and fulfilling a federal regulation that
statements be translated into Chinese, Korean, Spanish and Vietnamese
for voters requesting materials in those languages.
Two of
the four candidates for two trustee slots in the Placentia-Yorba
Linda Unified School District paid $1,311 for statements to reach
83,916 voters (about 1.6 cents each), and the two candidates for a
county Municipal Water District board seat paid $2,016 to reach
154,093 vot-ers (about 1.3 cents each).
Candidates
can't disparage opponents in the statements, which are subject to review and challenges by the public, with changes required
if objections are upheld.
Running
for two council seats Nov. 4 are Canyon Inn owner Paul Ambrus,
Whittier College professor Jeff Decker, state deputy attorney general
Peggy Huang, incumbent Tom Lindsey, homeowner association leader Judy
Murray and food industry executive Matt Palmer.
Oct. 7
recall candidates are Decker and Palmer to replace Lindsey and
bio-technologist J. Minton Brown Jr. and former council member
Nancy Rikel to oust Craig Young, although Palmer and Brown
oppose the recall.
Seeking
the two Placentia-Yorba Linda school trustee positions are incumbents
Carrie Buck and Karin Freeman, and challengers Jim Brunette, a
software consultant, and Brenda McC-une, a children's advocate. Only
Buck and Freeman paid for statements.
Candidates
for the county Municipal Water District board slot representing Yorba
Linda and five other cities are incumbent Brett Barbre from Yorba
Linda and Greg Diamond from Brea. The district handles imported water
for 28 agencies, including the Yorba Linda Water District.
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